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Tag: Technology

R2 D2 Artificial Intelligence

Artificial Intelligence and Marketing

Posted March 2, 2020June 9, 2020 Colin BLeave a commentPosted in AI, Big Data, Technology

What is Artificial Intelligence and how will it change the future of marketing? Artificial Intelligence (AI) is already having a big impact on the future of marketing. It can help businesses of all sizes focus their advertising campaigns and customer […]

Business owner using CRM

Choosing the right CRM software for your business

Posted November 6, 2019November 15, 2019 Colin BLeave a commentPosted in Business Practices, CRM, Salesforce, Technology

CRM software – How do you make the right decision? Managing client relationships can be tough for business and it is probably the most important area for both winning and retaining customers. As business scales it can become harder to […]

Daily Scrum

What is Scrum (Agile Methodology)?

Posted October 28, 2019October 29, 2019 Colin BLeave a commentPosted in Business Practices, Technology

Everything you wanted know about scrum  If someone says the word “scrum”, you may think they’re talking about rugby players crashing into each other. However, it is unlikely that to mean this if someone in the workplace brings up scrum, […]

Link Building for website SEO

Increasing traffic through link building

Posted April 17, 2019July 9, 2019 Marialena DLeave a commentPosted in Marketing, Technology

Increasing traffic through link building The Internet has become a very important tool in making business (not only). With its benefits becoming almost common knowledge, everyone is setting up their online presence. Setting up a profile or creating a website, […]

Big Data on Compuer Screen

Big Data Strategy

Posted March 31, 2019June 5, 2020 Colin BLeave a commentPosted in Big Data, Business Practices, Technology

Big data strategy – realising the big potential We all know that data is valuable and all digital businesses are essentially making money from how they process, store or interpret it. So why do so many businesses fail to find […]

Artificial Intelligence

What is the role of Artificial Intelligence (AI) in recruitment?

Posted February 22, 2019February 28, 2019 Marialena DLeave a commentPosted in AI, Recruitment, Technology

The Role of Artificial Intelligence (AI) in recruitment AI or Artificial Intelligence describes the intellect found in machines fueled by software. These software systems are often capable of creating a virtual perception of the surrounding environment and learn from it […]

Salesforce CRM screen

What is Salesforce CRM?

Posted December 17, 2018July 27, 2019 Colin BLeave a commentPosted in CRM, Salesforce, Technology

What is Salesforce? Thousands of businesses from all over the world are using Salesforce to manage pipelines, log calls, respond to customers, manage sales processes and much more. It is a highly customisable platform that helps businesses to automate processes. […]

Customer contact strategy and getting the timing right

Posted December 8, 2018June 5, 2020 Colin BLeave a commentPosted in Business Practices, CRM, Marketing

Customer contact strategy and getting the timing right I recently overheard a telephone conversation between my Dad and a kitchen supplier, and it did not go well for the kitchen company. My dad has a desire to buy a new kitchen […]

AI Marketing image

How will AI affect marketing?

Posted November 27, 2018July 27, 2019 Colin BLeave a commentPosted in AI, Marketing, Technology

What is AI and how will it change the future of marketing? According to many experts Artificial Intelligence or AI is the future of marketing. It will help businesses of all sizes focus their advertising campaigns and customer service. It […]

Big Data Server Image

Big data and consumer marketing?

Posted November 21, 2018February 28, 2019 Colin BLeave a commentPosted in Big Data, Technology

What is Big Data? And How Will It Impact Consumer Marketing? Within business circles and marketing, big data has become a buzzword of epic proportions. While data of all sorts, and it’s handling, has presented many challenges in recent times, […]



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