For many executives, an Executive Assistant (EA) is seen as an administrative asset, helping to manage schedules, field calls, and organise meetings. But for those who truly understand the value of the role, an EA can become so much more—an indispensable business partner. Investing in the EA relationship unlocks a level of support that extends far beyond routine tasks, providing a vital bridge to seamless operations, productivity, and long-term success.
When an EA feels genuinely valued, they become more than just someone who helps with the day-to-day. They anticipate needs before they’re spoken, resolve issues before they escalate, and make sure everything runs smoothly, often without recognition. But the key to unlocking this level of performance and loyalty is how the executive approaches the partnership from the outset.
Why Investment in the EA Relationship Matters
A productive partnership between an executive and their EA doesn’t happen automatically. It takes upfront investment, particularly when onboarding a new assistant. In the same way you would carefully onboard a senior colleague, it’s essential to dedicate time to share expectations, preferences, and working styles.
Without proper guidance, an EA can’t be expected to simply ‘read between the lines’. Communicating openly about your likes, dislikes, and ways of working is crucial. If there are scenarios from the past where things haven’t been handled as you would prefer, share these examples to help your EA understand what you need going forward. The clearer your direction is from the start, the fewer mistakes will occur, and the quicker the partnership can develop into a high-functioning relationship.
Avoiding the Resentment Trap
If there is no alignment in the early stages, the result is often misunderstandings and frustration. These problems may seem small at first but, if left unaddressed, they can snowball into resentment. And once a relationship enters that stage, it’s challenging to come back from. It’s important not just to correct mistakes, but to create an environment where both sides feel comfortable discussing issues before they fester.
Communication is Key: From Both Sides
Open communication is not a one-way street. While the executive should provide clear instructions and feedback, the EA must also understand and appreciate the pressures their executive is facing. EAs should be open to constructive feedback, even when it’s difficult to hear. After all, both parties are working towards the same goal—a more productive, effective operation.
For the partnership to truly flourish, both the EA and the executive need to foster a relationship based on mutual respect, openness, and honesty. When both are on the same page, the benefits extend far beyond reducing administrative headaches. You’ll see increased productivity, smoother workflows, and a more focused effort on driving key business outcomes.
Long-term Benefits: Building Loyalty and Productivity
This level of investment doesn’t just pay off in the short term. When EAs feel respected and supported, they are far more likely to stay loyal to the organisation and the executive they work for. High turnover in this role can be disruptive and costly, both in terms of productivity and culture. By nurturing this partnership from the beginning, you’re setting the stage for long-term loyalty and consistency, which are invaluable to any business.
In conclusion, the relationship with your EA is one of the most significant professional partnerships you’ll have. Just like any other key business investment, the more you put into it, the more you’ll get out. When approached correctly, this partnership not only sets the foundation for day-to-day success but can have a lasting impact on your future as well.
Treat your EA like the essential business partner they are, and you’ll both thrive.




